Product: App for mobile, tablet and desktop platforms.
Client: Sirius XM.
Year: 2014.
Role: Provide direction and leadership to a team of two UX designers to produce a compelling and user-driven notifications feature for the app across mobile, tablet and desktop platforms.
Product: Interactive to enhance visitor's experience.
Client: Design Museum of London
Year: 2014.
Role: Design an interactive to enhance visitor's experience. The proposal consists on a series of kiosks to be placed in the lobby with a custom application where visitors can log in to customize their exploration of the museum collection and can be shared with friends and/or copied to user's devices for later use.
Product: Mobile app.
Client: Lunesta (Novartis).
Year: 2012.
Role: Provided research, conceptual IA, wireframes.
Luna Tracker is an app that analyses your sleeping habits.
Designed for iOS and Android.
Product: Desktop website.
Client: Lunesta (Novartis).
Year: 2012.
URL: projectluna.com
Role: Provided research, conceptual IA, wireframes and a cutting edge design to create an intimate mood in the user through a storytelling concept layout in parallax.
Product: Desktop site.
Client: PNC Bank.
Year: 2013.
Role: Responsible of the conceptual IA documentation, site maps, user scenarios and wireframes.
Product: Website for mobile and desktop.
Client: Outback Steakhouse restaurants.
Year: 2013.
Role: Responsible of the conceptual IA documentation, site maps, user scenarios, wireframes and functional specifications of the responsive experience for mobile and desktop platforms.
Product: Massively multiplayer online game.
Client: Konami/4mm Games.
Year: 2011.
Role: Responsible of the conceptual IA documentation, site maps, user scenarios and wireframes.
DefJam Rapstar, is a hip-hop karaoke console game that turns into a highly challenging massively multiplayer online game.
In DefJam Rapstar users can upload a 30 second movie of their karaoke/performance from the console online and then battle other users world wide while building a reputation and ultimately, a career in the music industry.
As the UX lead designer I created, from scratch, the online navigation of the game, social interactions and thrilling championships that make this game a must have.
Product: Facebook app.
Client: PNC Bank.
Year: 2012 & 2013
Role: Responsible of the conceptual IA documentation, flows, site maps, user scenarios, wireframes and functional specifications for mobile and desktop platforms.
Awards:
• Shorty Industry Awards finalist 2013.
Neighborhood Wishlist is an initiative to get people interested in their own neighborhoods through a Facebook contest and funded by PNC Bank. With the dynamics of a crowdfunding contest where the funds come from a bank.
The contest was repeated a year later with remarkable success for the community and the brand.
Product: Online game.
Client: PNC Bank.
Role: Responsible of the final architecture and user experience.
Year: 2011
Awards:
• Cannes Cyberlions shortlist, 2012.
• Site Of The Day (12/23/11) at the Favorite Website Awards (FWA).
This is an online game to find out the difference of the cost of living on a given year based on 12 elements of a popular Christmas carol.
Product: Desktop and mobile websites.
Client: PNC Bank.
Year: 2013.
URL: https://www2.pnc.com/atlanta/
Role: Provided research, conceptual IA, wireframes and conducted immaculate functional specifications for developers with a responsive approach for mobile and desktop platforms in a single page layout experience.
Product: Desktop and mobile websites.
Client: Exelon (Novartis).
Year: 2012.
URL: caretocareprogram.com
Role: Provided research, conceptual IA, wireframes and functional specifications.
